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Telecom Industry:
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Consumers Rely on Search Engines*
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Compared prices on Telecommunications services -
78%
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Go online to learn more about Telecom Services that heard about elsewhere -
77%
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Became aware for the first time of a new Telecom Service -
53%
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Purchased/Subscribed to a Telecom Services offline after researching it online -
35%
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Returned to the site where purchased Telecom Services to purchase accessories/services -
31%
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Purchased/Subscribed to a Telecommunications Services online -
26%
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Other >
1%
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According to a survey of 300 consumers that use the web to research and/or purchase Telecommunications Services, conducted by GMI and Media-Screen on behalf of Google (March 2005).
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Professionally accredited by:

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